Posts tagged dc design

Automotive Sketching Workshops are Back!

Nov23
2011 Leave a Comment Written by admin

Do you wish to sketch like pros?
Do you want to learn tips and tricks of the craft?
Do you want see your super-cool ideas magically come to life on paper?

Then this workshop is perfect for you.

DYPDC’s Learn from the Masters automotive sketching workshop is a day-long workshop where our expert faculty will take you through the basics of automotive sketching: right from the process of car design to car segments to perspectives, volume, balance, shading, and a lot more. Our wonderful faculty will coach you one-on-one, and teach you quick tips and tricks to master the art of sketching and ways to get progressively good at it.

This focussed workshop will equip you with the skills and confidence that will help you build great portfolios and prepare you for an exciting career in automobile design.

Who’s Eligible?

Apart from having a burning desire to be an automobile designer, the participant should have cleared his 12th standard, or should be in his or her final year of graduation or have completed his graduation.

Duration and Venue

• The first workshop will be held in Pune at the DYPDC Campus

• More workshops will be held in major cities across India. Last year we successfully conducted these workshops in 8 cities including, Mumbai, Pune, Delhi, Bangalore, Ahmedabad, Chennai, Indore and Kolkatta.

• Information regarding venue and time will be provided to you in due course, after registration.

• All stationary items required for the workshop will be provided by DYPDC

• A certificate of participation will be presented to all the participants.

• Tea/coffee, snacks and lunch will be provided.

Cost

A nominal fee of Rs. 1000 will be charged per participant. For working professionals the fee is Rs. 2500. The fee needs to be paid in advance either through a cheque or a demand draft, the details for which will be provided to you, and will include cost of the workshop, certificate, lunch, tea/coffee and snacks.

Please note that if a participant applies to the undergraduate or postgraduate program in automobile design at DYPDC, the workshop fee will adjusted against the DYPDC application fee.

Registration

If you wish to be a part of this exciting workshop, register your interest by calling us on 020 – 3061 0506/7/8 and speak to Raman or Kailash.

Hurry, we only have limited seats!!

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DYPDC’s Learn from the Masters Workshop

Nov23
2011 Leave a Comment Written by admin

DYPDC’s Learn from the Masters day-long automotive sketching workshops were conducted in 8 cities, such as Mumbai, Pune, Delhi, Chennai, Bangalore, with the idea of teaching participants the basics of automotive sketching: right from the process of car design to car segments to perspectives, volume, balance, shading, and a lot more. The sessions concluded with the evaluation of participants’ work.

These focussed, one-of-a-kind workshops were aimed at equipping students with the skills and confidence to build great portfolios, and give them a little taste of the exciting lives of automobile designers. Our expert faculty coached the students one-on-one, and taught them quick tips and tricks to master the art of sketching and ways to get progressively good at it.

The idea for such a workshop came about when most of our applicants expressed apprehension regarding their sketching skills.

Some applicants said: “I would love to be an automobile designer. I breathe, talk, sleep cars, but my only problem is that I’m slightly weak when it comes to sketching.”

Others said: “I have the ideas in my head but I can’t translate those ideas on to paper.”

This posed a concern for us. On one hand we needed students with such a burning desire to be automobile designers, but on the other hand we couldn’t admit students with average sketching skills. The answer lay in our desire to teach them, to give them the tools and to see if they could cope up. They did. The workshop results were amazing. We were thrilled to see their faces when they gave shape to the ideas in their heads.

One of the reasons these workshops were a great success was because of what the participants took away with them: the confidence to sketch well and a sense of accomplishment. The high point for them was the drastic change in their sketching output, the before-after results. It was also exciting for them to be among people who spoke their language, perhaps for the first time in their lives. They felt the energy of this collective passion and enthusiasm for automotive design.

So those who have been constantly emailing or calling us to inquire about the future workshops, get ready to unlock the designer in you. We will soon conduct several sketching workshops across the country. Get in touch with us to know eligibility requirements, registration process, workshop fee etc.

On a special request, we also conducted sketching workshops for reputed schools like IIT, Mumbai and VIT, Vellore.

For more details call us on 020 – 3061 9507/8 and speak to Ramandeep or Kailash, or email them at Raman@dypdc.com or kailash@dypdc.com respectively.

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Redefining Transportation

Oct20
2011 Leave a Comment Written by admin

Redefiningtransportation.com was started by “Project Pune” – an international group of master students of design at Aalto university, Finland. Their brief was to overcome interculturalized transportation challenges. DYPDC Center for Automotive Research and Studies, Pune also played a tiny part in the development of this project.

Their aim is to work towards sustainable transportation, and wish to work on global transportation issues with students and colleges from around the world.

The idea behind designing a vehicle for Pune was:

“Influences of big cities traffic has gone global, and we recognize many fails in the western cities traffic outcomes. When one makes a mistake, it’s considered reasonable to be open and suggest others not to fall in the same trap.

A starting shot was professor Eero Miettinen’s (Aalto University) contacts with DYP-DC. Pune has faced a very fast growth during the past few decades, and is at the moment lacking a good public transportation. Some aspects of the city structure also makes the upcoming design concepts adaptable to many other cities.

Through this project we hope to learn something about globalized design processes / designing for unfamiliar ground.”

For more information about the project, please visit http://www.redefiningtransportation.com/

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Design is not just about aesthetics, it’s a way of thinking – Henri Christaans

Aug08
2011 Leave a Comment Written by admin


It gives us immense pleasure to announce that Henri Christaans, a world renowned industrial designer, will be one of the guest faculties at the DYPDC College. Henri Christiaans (1947) is an associate professor at the Faculty of Industrial Design Engineering of the Delft University of Technology (TUD). He also is a visiting professor at the University of Dar es Salaam (Tanzania), The Korean University of Technology (South Korea) and the Fachhochschule Voralberg (Austria). Furthermore Henri is member of PATO-board (Post-academic Education in Technology) and chairman of PATO committee ‘Mechanical Engineering and Industrial Design Engineering. Besides he is working as an editor-in-chief of the ‘Journal of Design Research’.

The following is an interview of Henri Christaans conducted by the communications team at DYPDC College:

What does Design mean to you?

Henri: Interesting question. Design to me is not just the outer appearance or aesthetics of a product. Design for me, is a way of thinking. When a designer is designing a product, he has to keep several things in mind. Design process starts with analysing a problem followed by extensive research. He has to know who his target audience is, what’s the present environment or situation, whether the product will be relevant in all situations.

Design has to bring change of some sort, it has to add value, make the product stand out. But most important of all is that a designer should bring his own touch to every design of his, because that’s what makes it special.

Tell us a bit more about your background?

Henri: I pursued Psychology at the University of Amsterdam, then later did a PhD from the TUD university on a dissertation entitled ‘Creation in Design: the role of domain knowledge in design’. That was my first tryst with design and I have been fascinated by it ever since, 25 years, to be precise.

Presently, I perform research in the directions of design process, thinking, methodology and cognitive ergonomics.

How do you see India in terms of design?

Henri: India has quite a distance to cover in terms of design and that’s what makes it exciting. There are only a few qualified, talented designers while the jobs are aplenty. The demand has always been more than the supply.

What do you think of the DYPDC College?

Henri: I have a good feeling about this college. It has the necessary set-up, infrastructure and facilities to conduct a program of this magnitude. The other good thing is that you are planning to have small batches, which means the quality of graduates produced will be top-notch. This is a great initiative because I believe education plays an important role in spreading awareness about the role of design in the society.

What’s the biggest high for a designer?

Henri: The biggest high for a designer is to see his product in the market, to see his months of hard work finally bearing fruit. But, it is also important for a designer to see his client happy.

Who is your favourite designer?

Henri: My favourite designers include Raymond Fernand Loewy, Marcel Wanders, Philip Starck and I’m also a big fan of Droog Design’s work.

Any words of advice for upcoming designers?

Henri: The best advice I can give to upcoming or aspiring designers is to be yourself. Never try to copy anyone. Develop your own style.

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Eero Miettinen – My world is a better place through design

Aug08
2011 Leave a Comment Written by admin


It gives us immense pleasure to announce that Eero Miettinen, a world renowned automobile designer, will be one of the guest faculties at DYPDC. Eero has received the highly revered Kaj Franck Design Award and is on the board of directors of the Design Forum Finland. He has worked with some of the biggest names in automobiles, including Sisu Auto Ltd in Finland and Saab-Valmet Ltd as the design head. He has also worked with Nokia as the group design director.

The following is an interview of Eero Miettinen conducted by the communications team at DYPDC College:

How’s your stay in India been so far?
Eero: Very good actually. I love coming to India. But I don’t find time to do the things tourists generally do because my schedule is always very tight.

How did you get interested in Automobile Design?
Eero: I was born a designer, drew cars since I was two and still do. Fortunately it also became my passion and profession.

How do you see India in this respect?
Eero: India has been doing very well for itself. You have this rich heritage. I commend Indian car designers for being so successful for such a long time in this highly competitive market.

We’re thrilled that you will be one of the guest faculties at DYPDC College. Tell us more about that.
Eero: I’m equally thrilled to be a part of this initiative. Incidentally, I also teach design back in Finland at the Alto University, so this will further help my desire to share my experiences with the new generation of automobile designers.

Could you share a bit more on DYPDC College and what it is aiming to achieve?
Eero:Despite of having a huge heritage of car designers, India still has only a handful of design schools. DYPDC College is a great initiative. There is an increasing demand for good automobile designers and DYPDC College will plug this gap.

What is design to you?
Eero:All objects that we use have to be ‘designed’ – be it a simple object like a cup or a more complex one like the car. Cars are complicated to design. When you design a car, it’s not only about the exteriors, it’s also about designing the proper interiors and also considering safety measures. The designer needs to know the work and functioning of the car. A good designer has to champion both engineering and designing. My world is a better place through design; hopefully the world is a better place through my design.

What’s the biggest high for an automobile designer?
Eero: The biggest high for an automobile designer is to see his creation taking shape and then finally being driven around the world.

Could you tell us a bit about the possibility of collaboration between DYPDC College and Alto University?
Eero: Since I’m doing a similar thing in Finland at Alto, this is a very good foundation for collaboration and exchange, and is a great opportunity for both schools. And one of the best ways for collaboration would be through projects.

Any words of advice for upcoming designers?
Eero: Everyone wants to be an automobile designer, but we shouldn’t compromise on quality in the bid. You need to be very dedicated if you want to be a good designer. A designer should also be aware of his/her social and environmental responsibilities. One needs to find out ecological solutions such as alternative power sources. The infrastructure, that is, the roads and the streets should be in a proper condition for the increased efficiency of the automobiles.

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12 good reasons why you should choose DYPDC

May23
2011 Leave a Comment Written by admin

If you think, breathe and talk cars, and can’t think of doing anything else than designing cars and bikes all your life, then you should pursue automotive design at DYPDC. Here are 12 reasons why joining DYPDC is such a good idea:

1. Dilip Chhabria, your Chief Mentor, will inspire you to bring distinctness to your art, who will guide you, help you find your voice as a designer.

2. Focus – DYPDC College is completely focused on Automobile design education.

3. Instructional facilities that inspire ideas and breed creativity

4. Faculty that open a world of possibilities for you.

5. International visiting faculty that bring years of experience, who will make you question, discover, explore, and express yourself, and push you to new limits you never thought were possible.

6. A curriculum that is flexible, stimulates interest and develops knowledge, skills and understanding of automotive design.

7. Preparation for a life of continuous growth and learning.

8. A range of teaching and learning methods

9. Our deep-rooted partnership with the industry will help us source design projects, internships and placements.

10. International exposure through exchange programs and study tours

11. A stimulating, dynamic student life for a great college experience.

12. Students build an actual car at the end of their program. No other design school has this unique feature.

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