| Human Centered Design |
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Ability to look for people's unmet and unarticulated needs through empathy |
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Ability to design automobiles that create business value, serve individual and societal needs while minimizing environmental impact. |
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| Problem Finding / Solving |
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An ability to frame a problem by discovering, finding, recognizing, defining, or refining a problem |
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An ability to analyze, synthesize, simulate and evaluate |
| Visualization |
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Ability to see, think, imagine and to record and communicate ideas |
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Ability to mentally construct, deconstruct, orient seen or imagined 3D objects |
| Ideation |
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An ability to think in a divergent and convergent manner |
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An ability to combine and connect ideas |
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An ability to think in intuitive, nonverbal, and visual terms |
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An ability for abductive reasoning |
| Imagination |
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Ability to withstand uncertainty and chaos, tolerate ambiguity and make decisions |
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Ability to withstand uncertainty and chaos, tolerate ambiguity and make decisions |
| Context |
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Ability to understand and communicate psychological, semantic, behavioral, interactive and cultural significance of design strategies. |
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Ability to design by understanding relevant social, cultural, economic and technological drivers |
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| Realization |
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An understanding of how things work and a desire to build things. |
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Ability to investigate and synthesize the needs of marketing, sales, engineering, manufacturing, servicing, and ecological responsibility and to reconcile these needs with those of the user in terms of satisfaction, value, aesthetics, and safety. |
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Knowledge of principles of proportion, balance, color, shape, interest, emphasis, and craftsmanship |
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Sensitivity to form, feel for color, and a natural design sense |
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An ability to use manual techniques and modern digital tools necessary for Design practice |
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Ability to create and produce prototypes and models |
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Knowledge of materials, their properties and related manufacturing processes |
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An ability to deal with the concepts and implications of many different materials. |
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Systems Thinking |
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Ability to imagine scenarios of the future |
| Team Work |
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Ability to belong to or lead multidisciplinary, multi-cultural and cross-functional teams |
| Learning |
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A recognition of the need for and an ability to engage in life-long learning |
